Can I use content marked as “Editorial Use Only” for commercials?
Nope. Editorial Use Only content cannot be used for commercials or any form of commercial advertising as the content depict newsworthy events or celebrities. Why?
i. Person(s) appearing in these content may not have signed a Model Release.
ii. The authorities who are responsible for the venue or location may not have signed a Property Release to enable you to use the content or photo in a commercial manner.
The only way in which you can use Editorial Use Only photos for commercial use is when you’ve personally secured these releases and obtained permission from the person(s) depicted in the photo/video and the owner of the location(s).
Can I use content marked as “Editorial Use Only” for editorial articles and other publications? Are there any restrictions on usage?
Yes, and yes. Some of the restrictions that you should take note of:
1. Maintain the Editorial integrity of the content when you include them into your articles or publication. Using Photoshop or any other content editing software in a manner that materially alters the content and as a result, conveys a different message is strictly prohibited. Minor cropping and resizing is allowed.
2. If your publication’s aggregate print run exceeds 500,000 copies, please obtain the Editorial Extended License for the content involved.
3. Credit the source of the content as well as the photographer as per the End-User Licensing Agreement in this manner: “[Photographer’s Name]/123RF.COM”
Can I use a Standard Royalty-Free Photo or Vector for editorial articles and other publications? Are there any restrictions on usage?
Yes, and yes. However, unlike content marked as “Editorial Use Only”, you may edit and alter the content to suit your article or publication with any photo or vector editing software. If your publication’s aggregate print run exceeds 500,000 copies, please secure the Print Only Extended License for the content you intend to use.
What is the difference between Stock Images and Editorial Images?
Stock photography is a set of ready-to-use images for subscribers who purchased the rights to use them. With digital stock photography, you get to see the final image even before you are granted the rights to use them and these images can be licensed immediately. Editorial images, however, are images shot during a real-life event that can be used as support to a newsworthy publication. Editorial images are strictly NOT allowed for commercial/advertisement purposes.
What does Editorial mean?
The term ‘editorial’ refers to newsworthy publication/articles of newspapers, magazines and books that captures the concern of people. Editorial for newsworthy publication would also be stories that explain timeliness, urgency, up-to-date, and reports of the events, be it a happy incident or a tragedy that is valid and true.